“Education is not the learning of facts, but the training of the mind to think.”
Albert Einstein

PUBLICATIONS
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Gutierrez, A., Khanyapuss, P., Desai, B., Alwi, S., O’Leary, S., Chaiyasoonthorn, W. and Chaveesuk, S. (2023) Retailers, don't ignore me on social media! The importance of consumer-brand interactions in raising purchase intention - Privacy the Achilles heel. Journal of Retailing and Consumer Services. Available at: https://doi.org/10.1016/j.jretconser.2023.103272
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Manning, L., Brewer, S., Craigon, P., Frey, J., Gutierrez, A., Jacobs, N., Kanza, s., Munday, S., Pearson, S. and Sacks, J. (2023) Reflexive governance architectures: Considering the ethical implications of autonomous technology adoption in food supply chains. Trends in Food Science & Technology. Available at: https://doi.org/10.1016/j.tifs.2023.01.015
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Craigon, P., Sacks, J., Brewer, S., Frey, J., Gutierrez, A., Jacobs, N., Kanza, s., Manning, L., Munday, S., Wintour, A. and Pearson, S. (2023) Ethics by Design: Responsible Research & Innovation for AI in the Food Sector. Journal of Responsible Technology. Available at: https://doi.org/10.1016/j.jrt.2022.100051
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Manning, L., Brewer, S., Craigon, P., Frey, J., Gutierrez, A., Jacobs, N., Kanza, s., Munday, S., Pearson, S. and Sacks, J. (2022) Artificial Intelligence and ethics within the food sector: developing a common language for technology adoption across the supply chain. Trends in Food Science & Technology, Volume 125, Pages 33-42, ISSN 0924-2244, Available at: https://doi.org/10.1016/j.tifs.2022.04.025.
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Jacobs, N., Brewer, S., Craigon, P., Frey, J., Gutierrez, A., Kanza, s., Manning, L., Munday, S., Pearson, S. and Sacks, J. (2021) Considering the ethical implications of digital collaboration in the Food Sector. Patterns, ISSN: 2666-3899, Vol: 2, Issue: 11, Page: 100335. Available at: https://doi.org/10.1016/j.patter.2021.100335
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Vazquez, D., Wu, X., Nguyen, B., Kent, A., Gutierrez, A. and Chen, T. (2020) Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context. International Journal of Information Management, vol. 53. Available at: https://doi.org/10.1016/j.ijinfomgt.2020.102135
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Gutierrez, A., O’Leary, S., Nripendra, P.R., Dwivedi, Y.K. and Calle, T. (2019) Using privacy calculus theory to explore for entrepreneurial directions in mobile location-based advertising: Identifying intrusiveness as the critical risk factor. Computers in Human Behavior, vol. 95. pp. 295-306. Available at: https://doi.org/10.1016/j.chb.2018.09.015.
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Gutierrez, A., Slimani-Rolls, A. and Rowell, C. (2018) Assessment as a learning process: the use of Exploratory Practice to empower students as self-regulated learners via peer review. Available at: https://doi.org/10.12957/soletras.2018.34447.
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Gutierrez, A., Boukrami, E. and Lumsden, R. (2015) Technological, Organisational and Environmental factors influencing managers’ decision to adopt cloud computing in the UK. Journal of Enterprise Information Management, 28(6), pp. 788-807. Available at: https://doi.org/10.1108/JEIM-01-2015-0001.
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Gutierrez, A. (2011) Research-Teaching-Practice linkages: A challenge for Business Schools, Border Crossing, 1(1), pp. 25-48. Available at: https://doi.org/10.33182/bc.v1i1.520.
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Gutierrez, A., Orozco, J. and Serrano, A. 2009. Factors affecting IT and business alignment: a comparative study in SMEs and large organizations. Journal of Enterprise Information Management, 22(2), pp. 197-211. Available at: https://doi.org/10.1108/17410390910932830.
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Gutierrez, A. and Serrano, A. 2008. Assessing Strategic, Tactical and Operational Alignment Factors for SMEs: Alignment across the Organisation's Value Chain. International Journal of Value Change Management, 2(1), pp.33-56. Available at: https://dx.doi.org/10.1504/IJVCM.2008.016117